If you are in the hospitality industry, you may already know that the new hotel trends are all about integrating technology, promoting wellness, using sustainable products, and creating unique experiences for the consumer. If you are ready to examine the functional and design trends in hospitality that will bring your hotel up to date, you're in the right place.
Hotels need to provide A+ connectivity to satisfy all customers, but especially for the increasing number of tech-savvy millennial generation travelers. Strong WIFI signals and plug-ins throughout lobbies, restaurants, guest rooms, and amenity locations are becoming the standard in all types of hotels. That means that guests will comfortably be able to utilize any of their electronic devices from nearly any point within the hotel.
Keyless entry, check-in through smart phones, and specialized apps will not only provide a "wow factor," but these systems also make hotel stays more efficient and easy for arriving guests. Keyless entry systems provide hotel management the ability to reduce general, administrative expenses and employee hours while increasing hotel management’s returns on investment. Starwood’s Preferred Guests are using keyless entry at select Aloft, Element, and W brand hotels.
Hotel bars are beginning to take on a dual role. Bartenders at hotel bars and restaurants are checking guests into their rooms while also helping guests unwind over a few cocktails or a relaxing meal before going up to their rooms. This strategy not only demonstrates great customer service, it is providing a new avenue to up sell customers while increasing food and beverage revenues.
Large registration desks are being phased out in favor of comfortable, multi-use spaces. Newly designed lobbies are combining social space with more intimate areas such as semi-private pods for meetings and comfortable work stations complete with charging capabilities and printers. Combining the concierge with the business center, restaurant, lobby, lounge, gift shop, and front desk creates a convenient space where guests enjoy meeting, socializing, working, and enjoying a meal or snack. Reinvented multi-use lobbies have already begun increasing bar, restaurant and gift shop revenues.
The job of the concierge is becoming more commonly fulfilled by new apps that provide weather, travel information, maps, and other local details. In addition, guests are using these apps to control the temperature of their room, change the lighting, program the in-room coffee maker, or order room service. These apps are available and are being used by guests at select Porter & Sail partner hotels.
Wellness may be a buzzword around medical offices and spas, but it's also transforming the way hotels are catering to guests. Hotels are offering yoga mats in guest rooms, providing organic coffee, and offering healthy options in their restaurant outlets and vending machines. Currently, you can find wellness services available at select TRYP by Wyndham, EVEN, and Kimpton hotels.
With expert insight into the newest trends in hospitality construction and the corresponding investment returns, StoreTech+co has led the design and construction of multiple hospitality projects that have generated desirable ROI for hotel management companies.
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Over the past 30+ years, StoreTech+co has used the proven “SMART" process to successfully completed over 100 hotel projects throughout the U.S. and the Caribbean. The SMART process encompasses 3 phases: Phase 1: Design & Architectural Process, Phase 2: Permitting & Bidding, and Phase 3: Building & Fixtures. Check out a few of our recent projects here.
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